Showing posts with label unisex fashion. Show all posts
Showing posts with label unisex fashion. Show all posts

Friday, 1 September 2017

Me&i - Ethical Scandi clothing for women and kids!

Hello everyone! Are you there? It's been a very long time.  To be honest, I thought I'd given up blogging, but a couple of weeks ago I was chatting with Amber who writes over at Meet The Wildes and, after showering me with compliments (still getting my head around that!) she begged me, and I do mean begged me, to start blogging again.  I admitted that I had been thinking about it because I do actually have something I'd like to share on this platform once again and so I agreed I would.  So.  Here we are.   Amber, this is for you!

In just a few short days, my youngest little man heads off to school.  Yikes! This means that I have time to work now.  Proper time.  This time a year ago I tried looking for work but finding something I want to do (yes, I'm lucky enough to be able to wait for something I want to do rather than have to do anything) that fitted around preschool and school hours was nigh on impossible.  I started freelance writing, I started doing a lot of creative writing.  I volunteered in a charity shop.  But I didn't feel like blogging.  However, back in July I decided that I wanted to take the plunge and become a consultant for me&i.   Me&i are a Swedish ethical clothing company who make wonderful (as you'd expect from a Scandi brand) bright and bold clothes for women and kids.  My love affair with Scandi style started over 8 years ago now, when I was pregnant with Ethan.  That's pretty much how this blog came about too.  I loved Scandi clothes, which were hard to get hold of and very unusual where I live 8 years ago so I decided to record our outfits and write about them here.  When I heard about me&i they seemed like a perfect fit for me.  I thought, why not?  No one else is working for me&i in my town.  People like my style and my boys style.  They are always stopping me to inquire about our clothes.  Why not?

Me&i release two collections a year, Spring/Summer and Autumn/Winter.  They don't create a vast range, they concentrate on quality over quantity.  Their focus is on quality materials and fair pay for workers.  They use Oeko-Tex material and factories in Turkey and Portugal.  They visit the factories they use and stipulate that the employees must be able to live on the wages they make.  As a result, you can't expect Primark prices from me&i.  But I think more and more of us are getting switched on to the idea that you get what you pay for.  We'd all rather a fairer world for all.  Don't get me wrong, there's nothing wrong with a bit of a bargain but I do like to shop as consciously as I can afford and I know I'm not alone in that.  I like to buy a few more expensive purchases each season and pepper them with my charity and eBay bargains!

Me&i Scandi Ethical Clothing AW17


As well as their ethical credentials, the clothes are comfy, soft and practical without forgoing style.  Pockets in dresses.  Cuffs on sleeves that fold up or down to allow longer wear.  Seamless socks.  The kids clothes go up to age 14 so many women find they can fit themselves into the kids collection too!

Me&i Scandi Ethical Clothing AW17

Me&i Scandi Ethical Clothing AW17


You're probably wondering how it works?  Well, you can buy online via their website, but it's much more exciting if you get in touch with a local consultant and they bring their collection to you.  Even more fun if you get friends to come over too, then it's like going shopping with friends, no kids in tow!  You know, like when you were 13 in those communal changing rooms in Miss Selfridge.  Except without the overpowering smell of Impulse and the risk of slipping over on an abandoned copy of Sugar or Just17.  Plus.  Have it on a evening and add in wine.  Sweeeet! Can you tell I'm excited?  Well, I am one of those consultants now.  I have the entire collection in my home and anyone who wants to can buy via me!  Even you! Yes, YOU, right there, on your phone.  If you're nearby (North Somerset/Bristol) I can cart my collection over for your perusal!

Me&i Scandi Ethical Clothing AW17


If you aren't nearby but you still love the clothes, I can still be your consultant, I can place an order for you.  Or you can order via the website and select me (Alexandra Bridger) as your consultant at checkout.  It's that easy! If you still want your own party, I can put you in touch with your nearest consultant too.

Me&i Scandi Ethical Clothing AW17

Me&i Scandi Ethical Clothing AW17


Personally, I feel the clothes speak for themselves.  They look lovely on hangers, they look even better on a person!  They pop in photos but once you see them in the flesh, you really get it.  Just feeling how soft they are, how they have so much give in them.  Seeing how they fit on a real body.  They really are exceptional!

Well. There we have it, my first blog post in an age.  It's good to be back.  Now I'll have to spruce up the blog, maybe even move over to Wordpress at last!  I hope people will read again, I have missed many aspects of my blog, especially my fellow bloggers and readers! Thank you, anyone who is still there!

Linking up with Hannah at Make, Do & Push. 


All clothes featured in this post are from me&i.  This is NOT a sponsored post. 

Friday, 12 December 2014

Funky Kid Friday - Big love to Donna Wilson

Something I always champion on this blog is unisex fashion and letting children wear clothes that have nothing to do with gender and more to do with comfort though I do love a bit of style, let's not deny that!

Some of you may be aware of a movement called Let Toys Be Toys.  It's all about letting children choose what toys they want to play with and encouraging stores to stop dividing their toys according to gender.  You know the kind of thing; pink kitchen equipment for girls and blue diggers for boys.  I've always let my boys play with whatever toys they like.  They have cars, kitchen stuff, dolls houses, trains, a push chair, dolls, fairy dresses, space suits...  Their clothes and toys are of all different colours.  I don't buy into this half hearted idea of making "girls" toys that are "appropriate" for boys by making them blue, like when you see a blue push chair being marketed for boys.  No.  NO.  It's just a pushchair.  It's not for a girl or a boy, it's for a child!

I digress.  The folks behind #lettoysbetoys have a new movement and it's Let Clothes Be Clothes!  I'm sure you can guess the ethos.  It's simple.  Children's clothes should just be clothes, they needn't be "boys" or "girls".  So many stores divided their clothing according to gender and make some really odd choices as to what constitutes a "boys" top or a "girls" top etc.  A company #letclothesbeclothes have been targeting recently is John Lewis.  There are several reasons why (earlier this week they were spotted stocking "bras" for girls from age 2 plus!) but I want to write about the way they were stocking their fantastic Donna Wilson range.

I myself have bought several items from this range and I must admit I did notice when buying online that some of the range was under "girls" and some under "boys".  As I wanted two pairs of the leggings for my boys, I had to venture to the "girls" section.  No bother really, I'm used to shopping from both sections, though it would be nice just to be able to shop in "children's clothes".  I found the way the clothes had been divded accorcding to gender very strange and guess what, so did #letclothesbeclothes.  More than this though, Donna herself never intended the range to be divided by gender.  She had very sensibly designed it as unisex.

Blah Blah Blah Donna Wilson Leggings John Lewis
Felix in his Blah Blah Blah leggings by Donna Wilson @ John Lewis
Scandi Cross Vest - hand printed by me
Tee - Threadless
Moccs - Belle and The Bear

Now, thankfully John Lewis have changed how the have the range as unisex (or in both sections....) on their website.  I'm not sure what is happening in their stores, but at least they have made an effort.  I love this range of clothing and I've always chosen clothes according to whether I and my boys like them and how practical they are, not whether they are intended for a girl or boy.  I'm used to looking in girls and boys sections, online and in stores.  I do look forward to a day when that's not the norm though.

What are your thoughts on this subject?

Want to link up a kids fashion post?  Please use the linky below!  I will do my best to comment on your post as soon as I can though do bear with me, no one is sleeping well in this house just now, both boys have been ill and it's very manic here!!!  Please don't forget to link to me in your blog post - thank you! xx